News, Insights & Motorsports
Discover the latest news on tire safety, motorsport victories, high-performance Japanese engineering, and official dealer updates from J. Rashid & Sons.
Latest Articles
J. Rashid & Sons 'Pit Crew' Teaches Drivers the Importance of Tire Safety
As highway speeds increase and summer temperatures surge across Pakistan, the J. Rashid & Sons Pit Crew technical team launched a nation-wide safety campaign educating motorists on inflation pressure, tread depth inspection, and preventative tire care.
Drivers Ride ADVAN Tires to Division Victories, Record-Breaking Runs
Equipped with Yokohama's flagship ADVAN racing slick and ultra-high-performance street compounds, championship drivers swept multiple podium finishes across wet and dry track conditions, proving Japanese tire engineering at the highest competitive level.
Tire Drivers Gearing Up for 104th Pikes Peak International Hill Climb
Standing at 14,115 feet above sea level with 156 treacherous mountain turns, the Pikes Peak International Hill Climb demands tires that can handle rapid altitude drops, freezing summit asphalt, and brutal G-force cornering.
Electric Vehicles & Instant Torque: How Yokohama & Goodyear Are Powering EV Innovation
As electric vehicles transform Pakistani roads with instant motor torque and heavy battery packs, specialized EV tire engineering—featuring acoustic foam noise suppression and reinforced carcass plies—becomes essential for safety and range.
Mastering Off-Road & All-Terrain Driving Across Pakistan's Northern Valleys
From the rocky riverbeds of Skardu to the steep mud trails of Fairy Meadows, navigating Pakistan's northern terrain demands high-durability all-terrain tires built with sidewall armor and self-cleaning tread blocks.
How to Extend Your Tire Lifespan by 40%: The Ultimate Alignment & Rotation Guide
Irregular shoulder wear, steering wheel vibration, and premature tire replacement can cost vehicle owners thousands. Learn how routine 3D laser alignment and cross-rotation double your tire mileage.
Need Professional Tire Consultation For Your Vehicle?
Our technical experts in Lahore, Rawalpindi, and Karachi are ready to help you select the precise tire size, speed index, and compound for your driving needs.